Brand Strategy First – Then Visual Design

At this Hampton Roads-based website development business, we have developed a highly systematic brand-first approach to website design. That includes all content, both written brand content and visual support. We take specific steps to forming a strategy, and then stick to it.

Attempting Visual Design First is a Mistake

We lead our clients through the development of brand perceptions, then call on visual design teams to develop support for the ideas our clients choose. Our guidance helps our clients develop a brand story that is both socially valid and differentiated.

Brand Psychology – Create Something People Can Relate To

We know that people – in Hampton Roads and everywhere else – make decisions in predictable patterns. We take advantage of that knowledge to help guide our clients strategies and tactics. Stories attract people quickly and hold attention. Readers learn where they are, what they can expect, and why they should participate in your offers.

Brand Development Aids Decision-Making

When someone lands your Website, they are already trying to make a purchase decision. Does your content really help them or get in the way? We help them to pause, engage with your offer, and make contact. Gaining clients or not; that’s the risk.

Lack of Brand Development Creates Barriers

Stop wondering and take advantage of our offer – a website content review. Accurate Business Communications will review your website for effective communications and give you a written report within 48 hours

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Request a User-Centered Content Review   clickhere_button_green

Advanced website content strategy utilizes cognitive positioning to help attract new customers. It is designed with consideration to mental context and perspective.

BigTrees, CA - Ellen and Lynne

Contact us. The initial consultation is free.

Skype: Chandler.turner

Twitter: chandlerturner

Accu-Biz is in the Hampton Roads website design community and offers strategic website content development, email architecture support, SEO and SEM language support,  user experience development, and enhanced user interface modeling to improve your conversion rate all over the country. Effective Website design and website development are concerned not only with visual website content design but written content design and development as well. Cognitive positioning is all about brand placement. You will find information on this site in regard to SEO, search engine positioning, website design, website marketing, marketing development, and more. The local market is comprised of the cities of Norfolk, Portsmouth, Chesapeake, Virginia Beach, Suffolk, Newport News, Hampton. Website content development is critical to the success of any business message used to support sales and marketing campaigns, whether it is a Hampton Roads Website Developer or any other.