December 2, 2016

Seventeen Inches – Accountability in Action

In  Nashville , Tennessee , during the first week of January, 1996, more than 4,000 baseball coaches descended upon the Opryland Hotel for the 52nd annual […]
September 26, 2016

User Experience – Landing the First Punch

At a recent ODU football game, on a beautiful, cloudless and warm fall day, the UFC Gym in Virginia Beach had a tent set up right […]
September 6, 2016

Tone of Voice Impacts User Experience

How we communicate with people who come to our websites, visit us on social media, and read our print ads is far more important than what we […]
August 5, 2016

The User Experience of Business Cards

Did you catch the title? What does it mean? The answer is EVERYTHING. I cannot believe that so many people screw up business cards so badly, […]